Ian Jackson brings over 20 years of sales marketing experience to his current role. As Vice President of Sales at Sony Computer Entertainment America (SCEA), Jackson oversees strategic sales and promotional initiatives across all PlayStation platforms in North America. In his current role, Jackson supports the company’s efforts in sales, merchandising and cooperative marketing. Previously, Jackson held the role of general manager for Sony Computer Entertainment Canada and was responsible for maintaining the company’s leadership position in the Canadian market.
Prior to joining SCEA, Jackson was the Canadian sales manager at Electronic Arts (EA) where he managed the sales and marketing for entertainment and educational video games and PC-CD software to EA’s distributors and retailers. While at EA, Jackson handled several notable accounts that included Beamscope, Fidelity Entertainment, GTS Acquisitions, MultiMicro/Compucentre and Toys R US Canada. Additionally, Jackson held strategic sales and marketing positions with Panasonic, gaining six years of extensive experience from one of the largest digital entertainment companies. Prior to Panasonic, Jackson held positions at Microsoft where he worked closely with retailers, distributors and channel partners to execute product launches and sales activities.